Why not just use an agency?
A good agency can do great work. For a trade business, the usual frustrations are long contracts, account managers you never get past, and reports full of clicks instead of jobs. Here’s how we’re different.
Compared with a typical marketing agency, Northeave works only with trade and home-improvement businesses, you deal directly with the founder, every plan is monthly rolling with prices on the website, and your website, ad account and data stay yours. The trade-off: we take on a limited number of clients so each one gets proper attention.
Side by side
| Typical agency | Northeave | |
|---|---|---|
| Who you deal with | An account manager | Calum, the founder, on his direct number |
| Contracts | Often 6 or 12 months minimum | Monthly rolling |
| Pricing | Usually "get a quote" | On the website: £397, £997 or £1,797 a month |
| Focus | Any industry | Trades and home improvement only |
| Reporting | Impressions, clicks, reach | Enquiries, booked jobs, cost per job |
| Ownership | Sometimes the agency owns the ad account or site | Your site, domain, ad account and data are yours |
Agencies vary a lot. Ask any agency these questions before signing.
Questions to ask any agency, including us
- Who will I actually speak to each month?
- How long is the minimum contract, and what happens if I leave?
- Who owns the website, the domain and the ad account?
- Will you report on enquiries and booked jobs, or just clicks?
- Have you worked with my kind of trade before?
We're a new business, so on the last one we'll be straight with you: we're building our first case studies now, which is why the first 10 clients get database reactivation free.
Questions trades ask
Is Northeave an agency?
Northeave is a small, founder-run marketing business for trades, based in South Wales. You deal with Calum directly, not an account manager.
Are there long contracts?
No. Every plan is monthly rolling, so you stay because it’s working, not because you’re locked in.
Do I keep everything if I leave?
Yes. Your website, domain, ad account and customer data are yours and come with you.
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7 ways compared on cost, speed and control.
Read more15 minutes. No sales pitch.
We'll look at where your work comes from now and whether I can help. If I can't, I'll tell you.